One platform. Four tech verticals.
BettaLyfe is a regulated API infrastructure layer connecting insurance, pensions, banking, and climate services for the base of the pyramid.
FinTech
Personal Pension Plans · Credit scoring · Savings wallets · Agent banking
InsurTech
Embedded insurance · HMO API · Claims automation · Parametric cover
HealthTech
Telemedicine · 1,600+ hospitals · Nationwide coverage · WhatsApp access
ClimateTech
CNG financing · Green transition · SDG reporting · Carbon data
Regulated by the National Pension Commission (PenCom) · NAICOM · CBN-licensed PFAs · NHIA · SEC-registered
A $150B+ addressable market —
largely untouched
Nigeria's informal economy accounts for over 65% of GDP yet receives less than 3% of formal financial services. BettaLyfe is the infrastructure to close this gap at scale.
Drivers, MSMEs, low-income earners
Serviceable addressable market
Serviceable obtainable market
Long-term Sub-Saharan expansion opportunity
Why invest in BettaLyfe?
We're building recurring revenue infrastructure on top of Nigeria's 133 million informal workers — a market that is underserved, growing, and digitising fast.
Massive Addressable Market
70M+ informal workers with no pension, no insurance, no formal financial access. Nigeria's TAM for financial inclusion is one of Africa's largest.
Recurring Revenue Model
Weekly and monthly subscription contributions from pension and health products create predictable, growing recurring revenue.
Digital Platform, Physical Reach
Mobile-first product with an agent network — reaches both smartphone users and feature phone users in rural areas.
Financial Inclusion Thesis
Aligned with SDGs, ESG mandates, and development finance priorities. Attractive to DFIs, impact funds and grant programmes.
Strategic Partnerships
Regulated by PenCom and NHIA. Underwritten by AXA Mansard and NEM Insurance. Built on proven regulatory rails.
Expansion Ready
Product architecture supports new verticals: agri-insurance, climate finance, group savings — all within the same wallet.
Eight UN goals.
One platform.
First customers onboarded. Stanbic IBTC pension partnership. HMO Dot health integration. ThisDay Live feature.
Selected by BFA Global TECA climate launcher. CEO named Top 10 Nigerian Tech Innovator. BIMALAB + LHoFT programs.
iOS + Android app launched. CNG green financing. Women's empowerment program. 5% MoM growth. 5-state coverage.
Seeking grant/equity/debt to hit 100K customers, $1.2M revenue and launch nationwide expansion.
✓ Subscription ($5/month per user) · ✓ Commission on transactions · ✓ Transaction fees · ✓ Interest margin on loans. Revenue model: $60 average revenue per customer per annum.
Globally recognised. Locally rooted.
BettaLyfe has been selected for leading global accelerators, InsurTech programs, and climate venture launchers — validating our technology, impact model, and team.
Catapult: Inclusion Africa — LHoFT's flagship acceleration program for African FinTechs driving financial inclusion. Backed by the Luxembourg Ministry of Economy. Focus on financial inclusion, microfinance, and scaling for the base of the pyramid.
BimaLab Africa Accelerator — 5-month intensive programme for InsurTech startups across Africa. Supported by FSD Africa and Swiss Re Foundation. BettaLyfe selected across BimaLab SMEs and BimaLab Health tracks.
Triggering Exponential Climate Action — BettaLyfe selected as a TECA Launchpad Company building financial and climate-resilience solutions. Program provides $55,000 in seed capital + venture-building support. Supported by FSD Africa and Swiss Re Foundation.
Selected for the BAJ Accelerator program — supporting BettaLyfe's go-to-market strategy, product development, and Nigeria market growth with mentorship, network access, and business development support.
Founders Boost provides early-stage startup support including investor readiness training, pitch coaching, and access to the pan-African founder network. BettaLyfe is an active program member.
Seeking $500,000 to acquire 100,000 customers and generate $1.2M revenue in 12 months. Use of funds: 40% Product Dev · 30% Marketing · 20% Infrastructure · 10% Operations.
A trusted ecosystem of banks, insurers, and regulators
BettaLyfe operates within a fully regulated framework, partnered with Nigeria's leading financial institutions, insurance carriers, and international supporters.
Financial & Banking Partners
Insurance & Health Partners
Regulators & Licences
Accelerators & Impact Supporters
We are raising $500,000 to scale impact across Nigeria
Grant, equity, or debt finance. Our ask will acquire 100,000 customers and generate $1.2M in revenue over 12 months. Use of funds: 40% Product Dev · 30% Marketing & Customer Acquisition · 20% Infrastructure · 10% Operations.
Seed round. Join mission-aligned investors scaling proven FinTech infrastructure for 85M Nigerians. 5-year path to $100M revenue and $60M EBITDA.
DFI and philanthropic funding to subsidise women's health cover, SME training programs, and climate transition products. SDGs 1, 3, 5, 8, 10, 11, 13 & 17 aligned.
Loan financing for our MSME loan book. Co-lending agreements with microfinance banks. Secured against our growing loan portfolio.
Ready to partner with BettaLyfe?
hello@bettalyfe.com · +1-604-317-8320 · +234-80-3863-6142 · Victoria Island, Lagos
Regulated by PenCom · NAICOM · CBN · NHIA · SEC — Registered in the Federal Republic of Nigeria